As reported by Hypebot and in what is a very cool move in my opinion, Microsoft Zune recently sent substantial one time bonus checks to some digital distributors and independent labels. The checks appear to be the company’s answer to criticism of payments as high as $1 per player extracted by Universal Music Group and other major labels granting permission for Zune’s music sharing functionality.
The move is being categorized as “a corporate decision to demonstrate their commitment to the independent sector in a manner we all appreciate: rather than simple lip service, they wrote a check,” by The Orchard and “a smart move by Zune at a time when concerns are being expressed over treatment of the indie community,” by IODA CEO Kevin Arnold.
Listening Post points out the move could increase pressure on MySpace Music, which was built by the indie sector, to start treating indies with the same degree of respect (read: money) that it gives to the major labels. The recent equity position offered to major labels by MySpace Music and cash advances by some new music services have led to concerns that the indie sector was not receiving its fair share.
Check out the Hypebot post for Microsoft Comments as well as full text of The Orchard letter.
Hypebot: Microsoft Sends Indie Labels Bonus Checks
Microsoft Zune Pays Bonus To Indie Labels | Listening Post from Wired.com
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